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Ads from the Past: Wayne Wong's Dodge

 

SKIING HISTORY

Editor Seth Masia
Managing Editor Greg Ditrinco
Consulting Editor Cindy Hirschfeld
Art Director Edna Baker

Editorial Board
Seth Masia, Chairman
John Allen, Andy Bigford, John Caldwell, Jeremy Davis, Kirby Gilbert, Paul Hooge, Jeff Leich, Ron LeMaster, Bob Soden, Ingrid Wicken

Founding Editors 
Morten Lund, Glenn Parkinson

To preserve skiing history and to increase awareness of the sport’s heritage

ISHA Founder 
Mason Beekley, 1927–2001

ISHA Board of Directors

Rick Moulton, Chairman
Seth Masia, President
Wini Jones, Vice President
Jeff Blumenfeld, Vice President
John McMurtry, Vice President
Bob Soden (Canada), Treasurer
Einar Sunde, Secretary

Richard Allen, Skip Beitzel, Michael Calderone, Dick Cutler, Ken Hugessen (Canada), David Ingemie, Joe Jay Jalbert, Henri Rivers, Charles Sanders, Christof Thöny (Austria), Ivan Wagner (Switzerland)

Presidential Circle
Christin Cooper, Billy Kidd, Jean-Claude Killy, Bode Miller, Doug Pfeiffer, Penny Pitou, Nancy Greene Raine

Membership Services 
Laurie Glover
(802) 375-1105
laurie@skiinghistory.org

Corporate Sponsorships 
Peter Kirkpatrick
(541) 944-3095
peterk10950@gmail.com

 

Bimonthly journal and official publication of the International Skiing History Association (ISHA)

Partners: U.S. Ski and Snowboard Hall of Fame | Canadian Ski Museum and Hall of Fame

Alf Engen Ski Museum | North American Snowsports Journalists Association | Swiss Academic Ski Club

 

Skiing History (USPS No. 16-201, ISSN: 23293659) is published bimonthly by the International Skiing History Association, P.O. Box 1064, Manchester Center, VT 05255.
Periodicals postage paid at Manchester Center, VT and at additional mailing offices. Postmaster: Send address changes to ISHA, P.O. Box 1064, Manchester Center, VT 05255

ISHA is a 501(c)(3) public charity. EIN: 06-1347398

Written permission from the editor is required to reproduce, in any manner, the contents of Skiing History, either in full or in part.

Ads from the Past: Wayne Wong's Dodge

Wayne Wong, of Vancouver, British Columbia, at age 19, took third place in the very first International Championships of Exhibition Skiing, held in March 1971 at Waterville Valley, New Hampshire (grand prize was a Corvette). In 1976, Wong endorsed the new 230-horsepower Dodge Aspen R/T—the performance version of the “compact” Aspen introduced that year. The code-name for the development program had been Aspen-Vail, and the Plymouth version was named Volaré (without the accent it means “to fly” in Italian). Wong flew on to stardom, but the Aspen/ Volaré was a lemon. By 1978, quality problems nearly bankrupted Chrysler, and incoming boss Lee Iacocca axed the Aspen in favor of the front-wheel-drive K-Car series,
introduced in 1980. —Seth Masia

In future issues:

Whatever Happened To Down/UP? Remember when instructors told us to get tall to start the turn? Is up-unweighting still a teaching tool? Ron LeMaster explains.

Where Are They Now? American racer Marco Sullivan retired after 15 years on the World Cup circuit—and a record 105 downhills. Edith Thys Morgan catches up with the speed specialist.

True Northland Fires and feuds in St. Paul: The real story behind the world’s best hickory skis.

PLUS

Listen Up! Remember singing “Super Skier” around the ski lodge fireplace? From yodeling odes to “90 Pounds of Rucksack” to the latest streaming jams, music has always been a key part of ski culture. Listen to the classics through ISHA’s multi-media reconstruction of ski-music history.

 

 

 

Corporate Sponsors

ISHA deeply appreciates your generous support!

WORLD CHAMPIONSHIP ($3,000 AND UP)
Gorsuch
Polartec
Warren and Laurie Miller

CHAMPIONSHIP ($2,000)
Fairbank Group: Bromley, Cranmore, Jiminy Peak
Hickory & Tweed Ski Shop
Rossignol
Snowsports Merchandising Corp.

WORLD CUP ($1,000)
Aspen Skiing Company
Berkshire East Mountain Resort/Catamount Mountain Resort
Bogner
Boyne Resorts
Dale of Norway
Darn Tough Vermont
Dynastar | Lange | Look
Gordini USA Inc. | Kombi LTD
HEAD Wintersports
Intuition Sports, Inc.
Mammoth Mountain
Marker-Volkl USA
National Ski Areas Association
Outdoor Retailer
Ski Area Management
Ski Country Sports
Sport Obermeyer
Sports Specialists, Ltd.
Sun Valley Resort
Vintage Ski World
World Cup Supply

GOLD ($700)
Larson's Ski & Sport
Race Place | BEAST Tuning Tools
The Ski Company (Rochester, NY)
Thule

SILVER ($500)
Alta Ski Area
Boden Architecture PLLC
Dalbello Sports
Deer Valley
Ecosign Mountain Resort Planners
Fera International
Holiday Valley
Hotronic USA, Inc. | Wintersteiger
MasterFit Enterprises
McWhorter Driscoll, LLC
Metropolitan New York Ski Council
Mt. Bachelor
New Jersey Ski & Snowboard Council
Russell Mace Vacation Homes
Schoeller Textile USA
Scott Sports
Seirus Innovations
SeniorsSkiing.com
Ski Utah
Steamboar Ski & Resort Corporation
Swiss Academic Ski Club
Tecnica Group USA
Timberline
Trapp Family Lodge
Western Winter Sports Reps Association
World Pro Ski Tour
Yellowstone Club