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Mark your calendar and purchase tickets now!

The International Skiing History Association will host its 33rd annual Awards Banquet at the Olympic
Conference Center in Lake Placid, New York, on March 28, 2025.

The event will be part of the annual Skiing History Week, held in partnership with the U.S. Ski and Snowboard Hall of Fame. The Hall of Fame will hold its induction banquet on March 29. (See page 28 in the November-December 2024 issue for an overview of the class of 2024 inductees.)

The ISHA Awards Banquet honors the authors of books, electronic media and films that have made a significant contribution during the past year to our understanding of the history of snowsports.

Skiing History Week is ISHA’s annual get-together for members, directors, historians and staff. It’s our opportunity to ski and party together. This year’s events will include visits to the 1932 and 1980 Olympic venues and to the Lake Placid Olympic Museum. Special discounts are available on lodging and lift passes to those who buy banquet tickets.

For detailed information and to purchase tickets, go to skiinghistory.org/events. 

Schedule of ISHA events (subject to revision)

  • Wednesday, March 26: Welcome reception, film festival
  • Thursday, March 27: John Fry Presentation, film festival, Pfeifferpfest trivia quiz
  • Friday, March 28: ISHA reception (5 p.m.) and Awards Banquet (6 p.m.)
  • Saturday, March 29: Historians’ colloquium, ISHA board meeting, Hall of Fame induction
Olympic Conference Center
Lake Placid's Olympic Conference Center

ISHA Launches International Snowsports Museum Association

ISHA has launched an international organization for all snow-sports museums. The International Snowsports Museum Association (ISSMA) meets monthly with a speaker on a topic important to operating a museum. 

Members include Alf Engen Museum, Park City, Utah; Colorado Snowsports Museum, Vail, Colorado; Far West Ski Association and McCall Ski Heritage Foundation, McCall, Idaho; FIS Ski Museum, Damüls, Austria; Hollmenkollen Ski Museum, Olso, Norway; New England Ski Museum, Franconia and North Conway, New Hampshire; Rindal Ski Museum, Rindal Norway; Salzburger Landesskimuseum, Salzburg, Austria; Sierra Nevada Olympic and Wintersports Museum, Olympic Valley, California; Sun Valley Heritage and Ski Museum, Ketchum, Idaho; Swiss Ski Museum (online); Vermont Ski Museum, Stowe, Vermont and the Washington State Ski and Snowboard Museum, Snoqualmie Pass, Washington.

If your museum would like to join, please contact Wini Jones, wini@fearlessleaderinc.com. There is no fee to join.

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Family-owned specialty ski shops have survived the threat of discount sporting-goods chains. How did that happen?
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Family-owned specialty ski shops have survived the threat of discount sporting-goods chains. How did that happen?

Back in the 1970s and ’80s, independent ski shops faced vigorous competition from so-called “big-box” or discount chains like Herman’s World of Sporting Goods, Morrie Mages Sports, Big 5 Sporting Goods and Gart Brothers. Because they bought so much stuff, these huge stores enjoyed the lowest cost from their suppliers, allowing them to promote sale prices to consumers that indie ski specialists couldn’t match. Moreover, because they also sold golf, tennis, running and team-sports gear, they could better endure a low-snow winter, so manufacturers viewed them as reliable customers.

Photo top: The Gart Brothers Sports Castle once ruled the Denver market, pulling huge crowds during late-summer sales. Publicity photo.

Wholesale price discounting based on unit volume favored stores that focused on entry-level price points, where unit costs were rock bottom. Big buyers demanded some measure of exclusivity, so ski factories offered “special make-up” skis, or SMUS, with different cosmetics for each store in a region. Thus, the cheapest beginner ski could be sold under the name Rossignol G-Wiz at Gart Brothers in Denver and under the name Rossignol C-Master at cross-town rival Dave Cook Sporting Goods. This encouraged aggressive price competition on ski-boot-binding packages; it also allowed a store to offer a tricky low-price guarantee, with confidence that no one anywhere else was selling a G-Wiz model. No stand-alone specialist could swim in these waters, squeezing them out of a big chunk of the total market.

Existential threat?

The specialists correctly perceived the chains as an existential threat. They could sell boot-fitting expertise and counter some of the low-end price competition with leasing programs for kids, but they needed better wholesale prices to survive. So they created a patchwork of commercial alliances (buying groups) that consolidated purchasing power to earn wholesale discounts comparable to what the chains got. By the mid-1980s, five nationwide retailer buying groups represented a few hundred specialty shops, but even taken as a whole they accounted for only about 20 percent of the total retail community. The regional sporting-goods chains still owned at least a 25 percent share and were growing.

Herman's
Herman's was an Eastern regional giant, now long gone.

Skip forward to today and that entire big-box retail channel has all but vanished. In the West, Oshman’s, Sport Chalet, Sunset, Wolfe’s, Cook’s and Gart’s are gone. In the East, Herman’s, which once could order 75,000 pairs of a single low-price binding, is long gone, joined in the retail afterlife by the likes of Ski Market and Bavarian Village. While a few big-box sports chains remain, such as Big 5, Scheels and REI, their collective impact on retail ski sales today is negligible.

The specialty retail community hasn’t fared much better, losing hundreds of independent shops to acquisition, attrition and the intensifying unaffordability of skiing for their middle-class customers. Meanwhile, all the ski-dependent buying groups have coalesced into a single entity, Winter Sports Retailers, that convenes what remains of a national ski trade show. The specialists have won the war, but the body count was high. The biggest entities in ski retail now are “chains” owned by the resort conglomerates: Vail Resorts reportedly operates some 500 stores, and Alterra about 300.

Death of the entry-level ski

Bargain-hunters mobbed the big-box preseason sales.
Bargain-hunters mobbed the big-box preseason sales.

What calamity befell the sporting-goods chains to all but kill off the channel? Essentially, they gradually lost their grip on entry-level skiers, who were lured away by the low-risk convenience of renting or leasing elsewhere. By the time this wave of beginners was ready to buy their own kit, the Internet swept up the bulk of discounted low-end sales. First-time skiers drop out at a staggering 85 percent clip. The 15 percent who go on to become addicted to the sport eventually learn the importance of boot fitting, which has always been the core service of the specialty shop.

With the disappearance of an entry-level market came the inversion of the ski-product pyramid. In the ’80s, a sprawling base of inexpensive models supported a robust, higher-margin mid-market topped by a tiny elite tier of race skis. But several phenomena upset what proved to be a delicate ecosystem. The chains began to consolidate: Sunset bought Wolfe’s, Gart’s acquired arch-rival Cook’s and so on. That reduced the need for so many iterations of the cheap ski. Most of the multi-location, regional powerhouses wanted to fatten the bottom line by selling higher-margin “performance” equipment, but a history of dependence on pure price promotion, along with lackluster staff training, made it hard to lure traditional customers into a more profitable model.

Three factors made possible the complete inversion of the product pyramid. To produce more high-profit expensive skis, ski marketeers first had to concoct a larger population of experts, a feat Salomon pulled off with its second ski collection, which debuted in the early ’90s. Salomon declared that there wasn’t just one archetype of the expert skier but three: the racer, the mogul skier and the technician/instructor, each requiring its own model type. By co-promoting the mogul skier and the instructor alongside the racer, Salomon demonstrated that a supplier could rationalize a whole new family of ski models just by identifying a new skier type. The complete inversion of the ski product pyramid by the end of the decade was set in motion by Salomon’s model proliferation at the summit of the old product ziggurat.

Shaped skis, fat skis

The second big swing in product segmentation arrived in the mid-’90s with the shaped-ski phenomenon. It only took two years for carving skis to render skinny skis obsolete, which allowed the vanguard of the carving movement to reset the entire language of ski segmentation. The pricing hierarchy that used to be organized by skier ability instead flattened out, as the new product line was instead segmented by the type of carving the skier preferred.

This madness prevailed for a few seasons before the third transformative factor, the fat ski, went from curio to the dominant genre in the American market. The adoption of waist width as a form of model segmentation allowed ski makers to anoint a minimum of seven unisex top-of-the-line models in place of two and create a parallel universe of women’s models. Further fragmentation of the market into twin-tip, pipe-and-park archetypes and various interpretations of a touring or sidecountry ski continued the multiplication of high-end models, while entry-level offerings were distilled down to one or two options. The inversion of the ’80s product pyramid was complete.

The redirection of the first price-point consumer into the rental market had caused a predictable dip in retail sales that wasn’t easily recouped. The innovations associated with carving and fat skis allowed the ski trade to replace the unit loss in the eroding low end with a richer product mix that delivered higher profits. The brands that survived the 1990s learned a lesson that the chain stores had not: If your core market is shrinking, more discounting doesn’t work. On the contrary, you have to extract the most value you can from every sale.

As for the question of which side won the war between specialty retailers and chains, considering the attrition that’s decimated the ranks of both, it would be hard for either side to conclusively declare victory. Both communities have seen their margins trimmed by the scourge of the internet, where the de facto retail price is set by some of the worst actors in the market. In the ’80s, specialists were worried that the chains would undercut their margins; now both channels are at the mercy of the lowest price posted on the web, helpfully located at the top of any ski-related search results.

The ubiquity of the internet requires retailers of every stripe to participate at some level, but investing heavily in an online presence is as likely to sink a shop’s fortunes as buoy them. The internet is a soulless entity that eats its own young; even cornerstone online ski peddlers are rumored to be in financial difficulty. Of course, while all ski brands maintain an internet presence for informational/promotional purposes, some sell online directly to the skiing public, in parallel to dealer outlets. Whether a given ski brand’s pricing policies favors chains or specialty stores or websites is more or less moot, given that the brand itself is in direct competition with them all. 

How One Specialty Ski Shop Became a Specialty Chain

Christy Sports was founded in 1958 by Ed and Gale Crist as a single-location, family-run store in Lakewood, Colorado, on the west side of Denver. Since then, thousands of other small to mid-size specialty operations have gone to their great reward in retail heaven, while Christy Sports’ shingle now hangs outside more than 60 ski-centric establishments across Colorado, Montana, Utah and Washington. They are one of the few surviving regional chains.

Christy Sports
Christy Sports: Once a family firm, now multi-state, 60-store corporate entity.

Christy’s first forays into the mountains were to the relatively adjacent Copper Mountain and Vail, where the store planted its flag before these resorts exploded into giant corporations. Christy’s moved into the big time when it absorbed SportStalker, founded in 1972 by Ben Hambleton, which occupied premium locations at the gondola bases in Steamboat Springs, Colorado, and Snowbird, Utah. Following a pattern it would repeat again and again across Colorado, Christy’s would retain the name of the shops it acquired, capitalizing on their established reputations as top specialists. 

But while the public face of the acquired shops didn’t change, where management decisions were made did. Centralized buying that homogenizes a chain’s model selection and neuters on-the-ground decision-making doesn’t normally attract top talent at the shop level, but Christy’s longtime buyer Craig Peterson had seen this edifice being erected store by store and tried to provide a flexible presentation rather than cramming a fixed menu into every location.

In 2002, after the founding families sold a controlling interest to the aptly named Patrick O’Winter, Christy’s extended its empire into Washington and New Mexico. In 2019, private equity firm TZP Group became a partner in the enterprise.

Nothing grows to the moon (except, perhaps, Amazon), and Christy’s signaled it was perhaps over-extended when it shuttered the New Mexico holdings this past winter, including a recently acquired Boot Doctors location. As Christy’s has been passed from one boardroom’s management team to another’s, its venerable locations have strayed from the ground-up identities that once gave them cachet. As other multi-location outfits have discovered, homogenization of the product creates a tough environment for retaining the personnel that make a specialty shop feel special.

Contributor Jackson Hogen participated in standards development as part of his career at Salomon, 1978–87. He wrote about those standards in the January-February 2023 issue of Skiing History.

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What makes Hedda Bernstsen one of the greatest athletes in the world.
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By Aimee Berg

With medals in three different disciplines and a Ph.D., this multi-tasker is on her way to doing it all.

Within 13 years, Hedda Berntsen won a World Championship in telemark skiing, a World Championship bronze in slalom and an Olympic silver in skicross. That puts her in the versatility Hall of Fame along with Birger Ruud (won jumping gold, and the downhill half of Alpine combined, in the same Olympics) and Ester Ledecká (gold in super G and snowboarding). Now, at age 46, she owns a Ph.D. in sports psychology and still podiums in FIS races.

Photo above: Multi-discipline medalist Berntsen freeriding in Hemsedal, Norway. Tyler Conrad photo.

Berntsen lives with her husband, Tyler Conrad, near the ski resort of Hemsedal, Norway, in the winter and in coastal Tønsberg, in the summer. Conrad was a Middlebury ski teammate and baseball pitching ace who still holds the school’s strikeout record (177). Berntsen is an associate professor of performance psychology at the University of South-Eastern Norway and has hardly retired from competition. In March 2022, at age 45, she finished third and fourth in back-to-back FIS slaloms. Not Masters. She beat kids born in this century–26 years younger than herself. She raced recently on her 46th birthday, in April.

“I don’t like giving up, you know?” Berntsen says. “I’m still really having fun working on the slalom technique.”

Her current obsession is skateboarding. For the X Games? Nah. She already has two silver medals in skicross from the Winter X Games. She also owns national championship medals in moguls, downhill skiing, youth ski jumping and wakeboarding. She’s written four books and finished her Ph.D. in 2019. What hasn’t Berntsen done?

“Figure skating!” she says. Her bucket list also includes ice cross (roller derby on hockey skates down a luge-like chute); wing foiling (surfing on a hydrofoil stilt, pulled by a kite wing); freestyle dance (Flashdance and gymnastics, on crack); and tumbling (successive flips on a 25-meter sprung track).

More than that, Berntsen says, “I’ve always wanted to be a really great surfer. I have a lot of passions and interests, and I want to do it all. Obviously, you have to make choices and that’s not my strength. It’s the same in my academic career. I would like to learn design, psychology, motivation, teaching.”

 

Hedda (left) at age 7, with five-
year-old sister Ingrid.

 

 

The sisters at Salt Lake City
Olympics, 2022; Ingrid 
competed in moguls, Hedda
silvered in skicross, at age 33.
Anki Grothe photo.

 

But how many people from a small fishing village on the Oslofjord actually pursue and excel internationally at most of their dreams?

Growing up in Filtvet with two siblings, Berntsen challenged herself all the time. Her father, Dag, had been a Nordic skier at Middlebury. Her mother, Marte, was an avid skier. When Berntsen was 5, her father experienced an aneurysm in his spinal cord and has been in a wheelchair ever since. “He’s fantastic, never gives up, very optimistic and positive,” Berntsen says. At 75, he still teaches math and science at the same middle school where Berntsen’s sister, Ingrid, a two-time Olympian in moguls, teaches physical education and science.

At age eight, Berntsen excelled at ski jumping. She beat almost all the boys well before women jumpers succeeded in their drive for international competition. “I was a little bit too early,” she says. At 13, she picked up Alpine skiing, started racing at 17 and dreamed of being a downhill racer.

During her two years at a Norwegian ski academy, Berntsen ran telemark gates at night for fun. Each summer, she trained in moguls with her sister. “It was a parallel development between all those disciplines,” she recalls, with “a lot of variation. Maybe that’s why I became so good so fast. To develop [expertise], it’s important to go out of your comfort zone all the time—and I was always wanting to improve and master [these sports].”

When Berntsen didn’t immediately make the national Alpine team, however, her father suggested she attend his alma mater. “I don’t know,” she remembers saying. “All I wanted to do was be a world-class skier. I didn’t think I would make it if I went to college, but I decided it was going to be possible. And it was possible, because I believed it.”

 

Berntsen (in bib) with her Middlebury
team at the 1998 NCAA Championships
at Bridger Bowl, Montana. Middlebury
Athletics photo.

 

She flew to Vermont, still so new to racing that, even now, Mark Smith, Middlebury’s Alpine director at the time, said he never would have recruited her. “I think her [FIS] point profile was in the 80s or 90s, and we were looking for athletes in the 30s,” he says. “But she was very intelligent about technique. She also worked at it tirelessly. I mean, she closed the lifts pretty much every day at Middlebury Snow Bowl. We would do training on Nordic skis and she would just about kill herself so she wouldn’t be last in any training situation. She was all attack, all the time. You’ve heard the term, ‘Attacking Vikings?’ Her picture should be in the book under that.”

Another Middlebury influence was her teammate Forest Carey, who raced for the Panthers after a stint on the U.S. Ski Team, then would go on to coach for the team for 14 years, minus a two-year gig as Bode Miller’s coach when Miller broke away from the national squad. Carey had a gift for explaining technique, even as an undergrad, so Berntsen picked his brain constantly.

“She was right on my ass, every training run,” Carey recalls. “Hedda comes down seven gates behind you and sprays you at the finish because she was so close and is so pumped, talking about the feelings, sensations, gets back on the lift and does it again. She had this crazy infectious energy. She was so different than anyone else I’d ever met. The determination. She was just gonna do it! Whatever it took. She had the attitude and the ability.

 

Berntsen and Conrad on their
wedding day in Tjome, Norway.
Johan Wildhagen photo.

 

“She was the reason I made it through college skiing, frankly,” Carey admits. “She’d skateboard around campus, arcing turns, constant movement and activity.”

In 1997, Berntsen won gold at the Telemark World Championships in Meiringen, Switzerland, in a three-minute Classic (includes gates, skating and a jump. “I’ve never been more tired in my whole life, on the course or after,” she says). That year she set the Middlebury single-season scoring record in soccer and retired her cleats.

Carey was dismayed to see her leave soccer. “I’m like, ‘Hedda! What are you doin’?’” he remembers. “She says, ‘Forest! I like the games. But the [soccer] practice, you just run around. Then I can’t lift weights, then I can’t get strong enough to ski so fast.’ She’s the best soccer player the school had ever seen. People would just bounce the ball off her and she’d score. And she quit so she could ski faster! I was like, ‘You’re crazy!’”

After Middlebury, Berntsen went straight to the Alpine World Cup. In 2000–01, her first full season on tour, she earned seven top-10 finishes in slalom, including a trio of fifth places. In the same season—inconceivably—she captured bronze at the FIS Alpine World Championships at St. Anton, Austria, beating Janica Kostelic of Croatia, and sharing the podium with winner Anja Paerson of Sweden.

At the time, Berntsen wasn’t surprised. “Only when I look back at it, I can’t believe I was able to pull it off,” she says. “It shouldn’t be possible. But right there and then, I can never see any doubts. I am in complete belief that I’m going to become the world’s best. I was convinced.”

After the Middlebury years, which involved three months each year of racing, the transition to a world-class workout regimen was jarring. She suffered dangerous muscle deterioration. Bloodwork showed high creatine kinase, or CK, levels, which had the potential for kidney damage.

“The team didn’t let me individualize my program, so recovery took a really, really, really long time,” she says. By 2002, she was cleared for her Olympic debut in Salt Lake City (along with her sister in moguls), but skied out in the first run of slalom and ended her World Cup run in 2003.

 

Berntsen's latest obsession: on
the vert ramp at the Tjome
skate park in Norway.

 

By 2010, however, Berntsen was back in full force, ready to compete in the Olympic premiere of skicross. In Vancouver, the 33-year-old Berntsen won every heat, beating even the eventual gold medalist in the semifinals. But she got a slow start in the final heat and claimed silver, behind Ashleigh McIvor of Canada.

Of all her athletic achievements, Berntsen thinks that Olympic silver was the most significant. “It was so unlikely and so late in my career,” she says. “I felt like I never fully reached my potential in Alpine skiing, so it was fantastic to be able to reach that level again.”

More good news followed, at Carey’s 2015 wedding in Mexico. “Hedda was coming in Hedda-style,” Carey says. “I was like, ‘Just get here and we’ll figure it out.’” When Carey had to run an errand, he told his sister, ‘Hedda’s coming in a half hour. Tell Tyler to look after her.’” The college ski teammates reconnected and made an indelible mark on the dance floor. “To this day, everyone still laughs because they were dancing together all night, but it was like a plyo workout, like calisthenics, which fits them both to a tee,” Carey says. “Tyler’s also a phenomenal athlete.”

“In Tyler, I met my match,” Berntsen says. “Relationships were always hard, because I usually beat the boys in stuff, but he beats me at absolutely everything.” Four years later, they married.

Now that Berntsen has a Ph.D. in sports psychology, she has been thinking about her meteoric and multi-faceted ski racing career and reading all her old training logs. She wants to write a scientific article about skill development. “There are a lot of theories on how [sports] learning happens,” she says. “It’s very complex, and sometimes you don’t get the complexity in the theories. For me, it’s been very cognitive. I spent a lot of time analyzing and connecting the feeling of a good turn to what I’d see on video and in coaches’ feedback. Of course, it’s just my own experience, but I have it documented quite well. I wrote journals every single year that I was a ski racer, since 1994: what I wanted to work on, what worked, how many runs I did, how I understood the turns. I cut out pictures of Alpine skiers and glued them in, I made ski development models that I created myself,” she explains.

Those journals could be doubly useful now, because Berntsen still has athletic goals. “I really want to improve in Alpine skiing!” she says. “It would be fun to go to Nationals and be top 15 in slalom. But my job is super demanding, and I can’t always ski as much as all those kids. But that’s the big dream.”

If she did it, no one would flinch.

“People ask me, because of my coaching background, ‘Who’s the best athlete I’ve been around?’” Carey says. “I give half the people the easy answer: Bode, one of the best athletes that ever put on skis and what excitement he brought to people. A lot of it was because he wouldn’t take no for an answer. But I tell the other half: Hedda. Look what she’s freaking accomplished, with her results and her enthusiasm for playing sports. She dives into s*** with such passion and so much energy. She’s one of my favorite people in the world.” 

Aimee Berg is a sportswriter base in New York. She profiled Marco Tonazzi in the May-June issue of Skiing History.

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The switch from free-heel to locked-heel skiing.
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By Seth Masia

Photo above: Walter Amstutz led the transition from free-heel to locked-heel skiing. In 1928, he pioneered a spring to control heel-lift, soon known as the “Amstutz spring.” Reduced heel-lift helped spark the parallel turn revolution. Photo courtesy Ivan Wagner, Swiss Academic Ski Club

From 1929 to 1932, steel edges and locked-down heels transformed downhill and slalom racing into the high-speed alpine sports we love today.

It’s often said that alpine skiing was born in 1892, when Matthias Zdarsky experimented with skis adapted for steeper terrain, or perhaps with Christof Iselin’s 1893 ascent, with Jacques Jenny, of the Schilt in Switzerland.

But Zdarsky, Iselin and their heirs—including Hannes Schneider—were free-heel skiers and today we would lump them in with the nordic crowd. The sport we recognize as alpine skiing began with a pair of inventions that transformed downhill and slalom racing over the course of three winters, from 1929 to 1932.

Racers in Austria and Switzerland were primed for alpine competition, but lacked the tools for downhill speed. Kitzbühel held its first Hahnenkamm downhill in April 1906, won by Sebastian Monitzer at an average speed of 14 mph. Arnold Lunn launched the Kandahar Cup at Crans-Montana in 1911. After the Great War, Lunn headquartered at Mürren and in January 1924 founded the Kandahar Ski Club. This prompted Walter Amstutz and a few friends to launch the Swiss Academic Ski Club (SAS) the following month. Lunn intended the Kandahar to promote racing amongst his British guests—a rowdy assortment of public school Old Boys. Another contingent of sporting toffs infested the neighboring town of Wengen. Rivalry between the groups led the Wengen chaps, in 1925, to create their own ski-racing club. Because a railway ran partway up the Lauberhorn, the Wengen skiers disdained climbing. They called themselves the Downhill Only Ski Club (DHO).

 

Christian Rubi shares his wisdom with a class.
Head of the Wengen ski school, Rubi won the
first Lauberhorn downhill. Photo courtesy
Pierre Schneider, Swiss Ski Museum

 

Downhill and slalom racing were still fringe sports, pursued by a few dozen people at half a dozen meets each year. Lunn often said it was just good fun, and no one took it seriously. The equipment—hickory or ash skis without edges, and bindings with leather straps—worked well only in soft snow. Downhills were gateless route-finding exercises. Winning time on a typical two-mile downhill might be 15 or 20 minutes, for an average speed around 15 mph. Low speeds meant that falls, while common, rarely produced serious injury. Racers expected to fall, get back up, and finish. Slaloms were usually set to produce a one-minute winning time, but every gate required an exaggerated stem turn. A smooth stem christie was the mark of an expert skier.

On hard snow, edgeless hickory skis slipped and skidded uncontrollably. Skiers dreaded any traverse across an icy or crusted steilhang. In 1931 Christian Rubi, director of the Wengen ski school and a founder of the Lauberhorn race, recalled the terror of wooden edges:

“Touring skiers are on a Whitsun tour in the high mountains. They take their skis to the summit, and prepare to descend. Then comes the traverse on the hard firn, above the bergschrund. One of them slips, his edges don’t grip, he falls, slides, tries to stop in vain, slips headfirst and disappears into the coal-black night of the yawning crevasse – After half an hour, rescue is at hand. Someone dives into the cold depths on a double rope. There the victim dangles head-down from his ski bindings, face bloody. . .”

 

Rudolf Lettner (right, in glasses) with friends
at Matrashaus on the Hochkönig, south of
Salzburg. Note the Lettner edges on the
skis. Rudolf Lettner Archive.

 

In December 1917, the mountaineer and ski jumper Rudolf Lettner had just such a scare during a solo tour on the Tennenbirge south of Salzburg. Lettner was able to self-arrest, stopping a potentially fatal slide by using the steel tip of his bamboo pole. Back at his accounting job, Lettner began doodling designs for steel edges. It took nearly a decade to figure out how to armor the skis without making them too stiff, but he filed a patent in 1926 for what we now call the segmented edge: short strips of carbon steel screwed to the edge of the ski-sole in a mortised channel.

Using steel edges, Lettner’s daughter Kathe finished second in downhill at the very first Austrian championships in 1928 (she reached the podium four more times in the next six years). Another early adopter was the 18-year-old ski instructor Toni Seelos of Seefeld, who used Lettner edges when he won a 1929 slalom at Seegrube—by five seconds.

Skiers outside of Austria heard about metal edges, but were skeptical. In 1927, Tom Fox of the DHO acquired a set of Lettners, but other Brits scoffed. Segmented edges looked fragile. Besides, 120 screws might weaken the ski. Arnold Lunn, after grumbling that some Englishman had tried unsatisfactory steel edges in the early ’20s, ran articles in the British Ski Yearbook suggesting that they made skis heavy, dragged in the snow, and inhibited turning. Beginners, he wrote, should by no means use metal edges. Over the next decade, experiments were made with continuous edges of brass and aluminum (continuous edges of steel proved far too stiff).

However, Lettner’s neighbors took notice. A handful of racers from the Innsbruck ski club saw an opportunity and on January 10-12, 1930, at Davos, they beat the pants off everyone at the second World Inter-University Winter Games. On Lettner edges, the Innsbruck boys took four of the top five places in slalom (and eight of the top 15 spots), plus the top four places in downhill. Notable were the Lantschner brothers, Gustav (Guzzi), Otto and Helmuth, who took first, second and fourth in downhill; Otto won the slalom with Helmuth fifth. On January 15, three days after the Davos triumph, Guzzi and Otto each went 65.5mph at the first Flying Kilometer, organized by Walter Amstutz at St. Moritz. They did it on jumping skis without steel edges, though they obviously hit the wax.

The Lantschners were hot but they had not previously been world-beaters. Only a year earlier, Guzzi came fourth in the 1929 Arlberg-Kandahar downhill and Otto tenth in the slalom.

It was obvious after the January 1930 races that steel edges were now essential for winning. Top “runners” scrambled for Lettner edges. The wealthy Brits of the Kandahar and DHO clubs were happy to pay a carpenter about $100 (in today’s money) to mortise their skis and sink about 120 screws.

 

Ernst Gertsch, shown here running the
downhill, tied for the slalom win at the first
Lauberhorn, on steel edges. Within weeks
all the top racers converted to the new
technology. 
Verein Internationale Lauberhornrennen

 

In Wengen, Christian Rubi and Ernst Gertsch were convinced. Seeking to prove that local Swiss skiers could beat the Brits, they were busy organizing the first-ever running of the Lauberhorn, set for February 2-3. But Gertsch found time to take over the workbench at his father’s ski shop and install the new edges.

So equipped, they were able to beat the Lantschners. Rubi won the downhill, with three Brits following: Col. L.F.W. Jackson, then Bill Bracken, founder of the Mürren ski school, with Tom Fox third. Guzzi Lantschner settled for fifth, with Gertsch seventh.

The next day, Gertsch tied for the slalom win with Bracken. The next three places belonged to Innsbruck skiers, including Guzzi Lantschner in fourth, followed by Fox and Rubi. Bracken, who had grown up skiing in St. Anton, thus became the first Lauberhorn combined champion.

Over the space of three weeks, all the top alpine racers in Europe had converted to steel edges.

 

 Bill Bracken, St. Anton-trained head
of the Murren ski school, was the first
Lauberhorn combined champ, on
Lettner edges. He was the only Brit
ever to win the trophy.  Robert Capa
and Cornell Capa Archive, Gift of
Cornell and Edith Capa, 2010

 

In the Illustrated Sportsman and Dramatic News (London), Arnold Lunn wrote “The Austrian team at the Winter University Games last year had all provided themselves with steel-edged skis, and they scored a run-away victory in the slalom. Again, steel edges had a great triumph in the race for the Lauberhorn Cup which was held at Wengen in the middle of February. The snow in the Devil’s Gap was the nearest thing to genuine ice that I have seen on the lower hills in winter since I was nearly killed twenty-five years ago on a cow-mountain above Adelboden. The contrast between the ease and security of the racers with steel edges and the slithering helplessness of the other competitors was most impressive.” Lunn predicted universal adoption of metal edges and recommended armor for the lower legs to prevent lacerations.

Scotsman David A.G. Pearson of the DHO reported to Ski Notes and Queries (London), “At my particular sports shop in Wengen the first supply [of edges] was sold out almost immediately, and I had to wait some days before a new stock came in. I believe that our friends at Mürren were as keen as we were.” Pearson warned that “A certain amount of skill is needed for their use. . . . If, in doing a Christiania one gets for a fraction of time on to the outside edge of the lower ski, one can hardly avoid going over like a shot rabbit . . .” This may be the first reference in print to catching an edge.

In late February, after years of lobbying, Lunn finally persuaded the FIS to sanction alpine races (some accounts say that Walter Amstutz did most of the talking on Lunn’s behalf).

 

Amstutz spring, 1929.
Swiss Ski Museum

 

Meanwhile, a parallel revolution was brewing. The switch from free-heel to locked-heel skiing began when Walter Amstutz took a close look at his bindings. Amstutz, like nearly every ski racer of his era, used a steel toe iron (Eriksen and Attenhofer Alpina were the popular brands) with leather straps over the toe and around the heel. Rotational control, not to mention what we would today call leverage control, was imprecise at best. In 1928, Amstutz introduced a steel coil spring to control heel-lift. The spring attached at one end to a leather strap above the ankle, and at the other end via a detachable clip to the top of the ski, about six inches behind the boot heel.

Arnold Lunn considered this a brilliant innovation. Beginning in 1929 nearly all top racers adopted the spring or some variant—less expensive competing versions used rubber straps. Decades later, Dick Durrance told Skiing Magazine’s Doug Pfeiffer, “The Amstutz springs were great. They held your boot to the ski. . . . we did add some strips of innertube for better tension.” By tension, Durrance meant heel hold-down.

Better control of the boot heel optimized the advantage of steel edges. Toni Seelos figured out how to cinch down his leather binding-straps to hold his heel solidly to the ski-top. He practiced jumping his ski tails around close-set slalom gates, using plenty of vorlage (forward lean) to get the tails off the snow so he could swing them sideways, in parallel, and land going in the new direction. The technique eliminated the draggy stem. Gradually he refined the movement, moving the tails sideways as a unit, without a visible hop.

 

Guido Reuge racing downhill, in the era before
course preparation was a thing, and fences
were no big deal. His friends called him a
“jumping devil.” Swiss Ski Museum

 

Amstutz’ friend Guido Reuge, a mechanical engineering graduate of ETH Zurich, went one better. With his brother Henri, in 1928 he cobbled up a new binding, the first to use a steel cable to replace leather straps. The cable tightened around the boot heel with a Bildstein lever across the back of the boot (the lever was later moved out ahead of the toe iron, where a skier could reach it easily for binding entry and exit). But the real innovation was a set of clips

 

Original Kandahar binding.
Swiss Ski Museum

 

screwed to the sidewalls ahead of the boot heel. With the cable routed under the clips, the boot heel was clamped to the top of the ski for downhill skiing—English speakers called this effect “pull-down.” With the cable routed above the clips, you had a free-heel binding for climbing, touring and telemark. Reuge called this the Kandahar binding. He received a patent and began selling it in 1932. The two new technologies—steel edges and locked-heels—worked perfectly in concert, enabling all forms of stemless turning.

Meanwhile, Seelos perfected his skidless parallel turn. The concept was new and unique: No practitioner of Arlberg had ever thought of it. As late as 1933, Charley Proctor wrote in The Art of Skiing that the ultimate downhill turn was the “pure Christiana,” which skidded both skis.

That year Seelos brought his new turn to the FIS World Championships and won the two-run slalom by nine seconds over stem-turning Guzzi Lantschner. (For the full story of the Seelos turn, see “Anton Seelos” by John Fry, in the January-February 2013 issue of Skiing Heritage.) Seelos instantly transformed from ski instructor to international coach, and over the next two decades taught parallel turns to Olympic and world champions from Christl Cranz and Franz Pfnur to Toni Matt, Emile Allais and Andrea Mead Lawrence.

Decades later Durrance told John Jerome: “Seelos . . . developed this knack for getting through slalom gates like an eel. In the first FIS that he ran I think he won the slalom by something like thirteen seconds. He was head and shoulders above anybody else. He was my idol when I left Germany [in 1933]. . . With nothing but your weight shift you cut a carved turn, letting the camber of the ski do the turning for you.”

 

Dick Durrance in the Harriman Cup downhill,
1939, equipped with Kandahar bindings
and Amstutz springs reinforced with inner
tubes. Ellis Chapin

 

“I thought I’d just start skiing slalom like Seelos and I’d beat anybody,” Durrance said. If “anybody” meant any North American, he was right. But he couldn’t beat another Seelos fan, the professional Hannes Schroll, winner of the 1934 Marmolada downhill and new ski school director at Yosemite.

Like the steel edge, the Kandahar binding became an instant must-have for alpine racing, and then for all alpine skiers. The binding was manufactured under license, or simply copied, by numerous companies around the world. Under a variety of brand names (for instance, Salomon Lift) it remained the standard alpine heel binding design into the 1960s, long after the Eriksen-style toe iron was replaced by lateral-release toes. Some of the top racers, including Durrance, used both the Kandahar and the Amstutz spring for extra pull-down.

With new technology, race times tumbled. In 1929 at Dartmouth’s Moosilauke downhill, Charley Proctor set the fast time of 11 minutes, 59 seconds on the 2.6-mile course (average speed 13mph). He had hickory edges and free-heel bindings. By 1933, with steel edges and Kandahar bindings, he had it down to 7:22 for an average 20.25mph.

In 1930 the Lauberhorn start moved up to the summit, and assumed its modern length of 4.4km (2.7 miles). Christian Rubi won that race in 4:30.00, for an average speed with steel edges of 36 mph. In 1932, with heels locked, Fritz Steuri knocked 20 seconds off that time for an average speed of 38.9 mph.

Top speeds were getting interesting, and alpine racing became a spectator sport. At the 1936 Olympics in Garmisch, 50,000 people turned out to watch the slalom. The winner was Franz Pfnur. But there was a faster skier on the course. Toni Seelos, ineligible to race because he was a professional instructor and coach, was the forerunner. He beat Pfnur by five
seconds.

Pretty soon skiers didn’t even have to unlock their heels to reach the race start. A few resort hotels had already built rack railways and Switzerland’s first cable-pulled rail car, or funi, opened in 1924 at Crans, the first cable tram in Engleberg in 1927, Kitzbühel’s Hahnenkammbahn in 1928, and Ernst Constam’s T-bar at Davos in 1934. The race was on for uphill transportation, and alpine skiing had conquered Europe. 

Sources for this article include numerous reports in Der Schneehase and in the British, Canadian and American Ski Year Books for the years 1928 through 1939. Thanks to Einar Sunde for scanning many of these articles from his own library. Dick Durrance quotes from The Man on the Medal by John Jerome and from Skiing Magazine. More details from Snow, Sun and Stars, edited by Michael Lutscher. 

Other photo credits for the print edition: Guzzi Lantschner photo from Getty Images; Toni Seelos photo source unknown.

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What made 1967 one of the most memorable seasons in alpine ski competition history.
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By Yves Perret

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It was greater than his famous Olympic gold-medal hat trick. In an exclusive interview, Jean-Claude Killy recalls the first season of the World Cup, 50 years ago, when he won 12 of the 17 races, including all of the downhills, and finished on the podium in 86% of the races he entered, a record that’s never been surpassed.

Fifty years after the fact, 1967 remains one of the most memorable seasons in alpine ski competition history. Not only did it introduce the new World Cup—skiing’s first use of a season-long series of competitions to determine the world’s best—but it also resulted in an astonishing, never-to-be-repeated record. 

Jean-Claude Killy of France won 12 out of the 17 slalom, giant slalom and downhill races on the calendar. He was the victor in all the classic downhills, and the Hahnenkamm and Wengen combineds, something no man has since done. 

Jean-Claude Killy of France won 12 out of the 17 slalom, giant slalom and downhill races that made up the 1967 World Cup season. He was the victor in all the classic downhills, and the Hahnenkamm and Wengen combineds, something no man has since done. For the whole season, he participated in 29 races, and won an amazing 19 (66 percent) of them. He finished on the podium in 86 percent of the competitions he entered. He also won six of the season’s downhill-slalom "paper" combineds.

Killy won the first World Cup crystal trophy with a perfect 225 points, the maximum possible in a system in which a racer, who’d won three races in a discipline, could not earn more points in it. First-place was worth 25 points, compared to 100 points today. His one-man World Cup point total topped that of a whole nation—Italy, West Germany or the United States. 

In 1965 in SKI Magazine, Serge Lang had crowned him with the nickname “King Killy,” a title repeated by newspapers and magazines around the world. Last summer, the “King,” 73, invited me to his home near Geneva. On the table in front of us Killy spread open neatly organized, thick albums of press clippings displaying the highlights of his exceptional career. Written in upright handwriting in the notebook containing his race results, is the sentence “La victoire aime l’effort” (Victory loves effort). Over several hours of conversation, he was once again the best skier on the planet.

INTERVIEW: Part 1

Jean-Claude, how do you look back at your 1967 season, and how did it come together after what had occurred in the previous seasons?

If the World Cup hadn’t been invented, my 1967 season might not have been what it was. It was a greater achievement than my 1968 gold-medal hat trick at the Grenoble Winter Olympics, for which most people remember me.  

I got there by a slow process of building. My constant obsession was winning. I managed to pull off a couple of wins, like the Critérium de la Première Neige in 1961 when I was 18 years old. In 1963, I finished in second place 11 times. And the 1964 Winter Olympic Games in Innsbruck were a technical disaster. I lost the toe piece of my binding in the slalom. In the downhill, my edges weren’t correctly sharpened, and I fell on the first fall-away turn. I finished fifth in the GS. In short, I wasn’t ready. 

The week after the Olympics I won the giant slalom of the Arlberg-Kandahar in Garmisch, Germany, ahead of my American friend Jimmie Heuga. It proved that I’d brought my skiing to a decent base, but there were still kinks to be worked out. 

I hadn’t yet resolved health issues that had affected me since I suffered jaundice when I served as a 2nd class soldier in the French Army during the Algerian war. I was skinny. I lacked endurance. In Paris, journalist Michel Clare introduced me to Doctor Creff, a specialist in exotic diseases. He found out that I also suffered from
amebiasis, and helped me to recover. But I had to work a lot harder than my teammates to be in top physical shape. 

I also needed a system that would allow me to be successful and consistent in not just one, but all three alpine disciplines—slalom, giant slalom and downhill. Specialization limits the opportunities to win. I wanted to develop a system that would address all of the variables that make alpine ski racing such a complex sport—equipment, start number, ski preparation, snow type, weather conditions and more.  

What made a difference?

A key challenge was equipment. It’s crucial to have the best. You can’t allow yourself to lose because of your skis. I skied on two different brands, Rossignol and Dynamic, without having an exclusive contract with either company. It allowed me to choose the pair of skis that would be best for each race. 

At the 1966 World Championships in Portillo, Chile, I used Rossignols in the GS, and Dynamics for the other events. In 1963, in the Kandahar, I even finished second on a pair of Austrian downhill skis.  I was prepared to make financial sacrifices so that I’d be free to use the equipment I wanted.

Above all, I was helped when the Dynamic ski company hired Michel Arpin to take care of my skis. He was from the town of Saint-Foy-Tarentaise, right near my hometown of Val d’Isère. We spoke the same local dialect. Michel had an amazing practical intelligence. Like me, he’d dropped out of high school at 15. When we started our collaboration, I told him: we will make fewer mistakes because we are going to know more than the others. I trusted Michel completely, and I knew that my skis were in the best possible hands.

Describe the process that took you to the top.

As members of the French national team, we spent the whole winter together. But before the first fall training camp we each pursued our own way of doing things. I was on a personal, obsessive quest to figure out what would help me improve, fueled by an overwhelming passion for skiing focused on racing. I opted not to continue my studies. I dropped out of high school. For many young racers, it’s a questionable decision. It limits your options, and can complicate finding a career after ski racing. For me, though, racing was a healthy obsession. It didn’t lessen my ability to think on my own. My aim was to be a free man. Skiing became my profession. 

Winning was all that mattered. I didn’t have a choice. It was simply my only form of expression. France’s head coach Honoré Bonnet understood that. The goal was to win races. 

What were the keys to your success?

Beginning in 1965, several factors came together, fueling the French national team’s growing momentum. The organizational talent and coaching of our leader Honoré Bonnet was one factor that helped us. Another was support from French ski industry—manufacturers like Rossignol and Dynamic skis, Trappeur boots, Salomon and Look bindings. French ski resorts and hotel owners also welcomed us with open arms, charging us next to nothing for lodging and meals. The atmosphere in France at the time was incredibly supportive of ski racing. 

“Our athletes are our best ambassadors,” declared France’s President General Charles de Gaulle. All of a sudden we went from the dormitories of a simple UCPA outdoor center to four-star hotels.

It was the beginning of a golden age for the sport. . . a convergence of increased financial resources, the right people, and experienced professionals. Plus, television broadcasting had gone international, transforming athletes into stars.

In 1965, after nine wins and seven second-place finishes, I was voted the Martini Skieur d’Or, and Champion of Champions by the newspaper L’Equipe. One by one, I’d assembled the pieces of the puzzle.

What was the impact of the World Cup’s creation on the outcome of your incredible 1967 season?

The specific formula and name for the World Cup didn’t come from the racers, but the idea—the force for change—did. Racers were exasperated that their entire careers could depend on a single day’s result in the Winter Olympics, or once every four years when a separate FIS World Championships were held. Nothing big happened in odd-numbered years. Careers were short. Few racers enjoyed the chance to ski in two Olympics. We often discussed our frustration, and what could solve the problem. 

We were all fans of Formula 1 car racing, in which the best are determined by accumulated results over a season-long competition. So it was easy for us to embrace the plan for a World Cup of Alpine Skiing formulated in 1966 by journalist Serge Lang, collaborating with   America’s Bob Beattie, France’s Honoré Bonnet, and Austria’s Sepp Sulzberger, supported by the Paris-based sport daily l’Equipe and journalists like Michel Clare—and John Fry, who added the Nations Cup to the mix. 

During the August 1966 World Alpine Championships at Portillo, Chile, FIS President Marc Hodler gave it the green light. It would enable us to accumulate points in a series of races, including the classics of the Kandahar, Kitzbühel and Wengen, as well as races every winter in America. The mineral water company Evian supplied beautiful crystal trophies. 

At Portillo, I remember being in the finish area of the downhill after my gold medal win. Everyone was crying. Serge Lang said to me, “The World Cup is coming. What’s your strategy going to be?”

“I’m going to fly through it,” I answered. “It’s going to be a lot of fun.” In my mind, I was going to get the most out of the new system in order to take my sports career to a new level. From then on, more than just the big classic events in the Alps would be the measure of a successful season.  

How would you describe the relations among members of the French team?

We trained together and we competed against each other every weekend. Even to this day, we’re like brothers. 

In the spring of 1966, we skied run after run together on the Pissaillas glacier at the Col de l’Iseran, preparing for Portillo, Chile—the only FIS World Alpine Championships ever held in the southern hemisphere. Our different strengths and personalities helped us to support each other. There was always a deep feeling of mutual respect and humility. 

Our inspirational leader Bonnet, 47, a year away from retiring, had put in place a system that functioned superbly, both for the men and for our great women’s team at the time. Each member of the team had his own role. Michel Arpin took care of my skis and did timekeeping. I could fully rely on his technical expertise. 

Jules Melquiond brought to the team a calm, serene temperament; we were roommates for seven years, and we never had even the most minor ego clash. Team captain Guy Périllat was listened to and respected. Léo Lacroix contributed his optimism, good humor, and especially his talent. Georges Mauduit, the giant slalom specialist, and Louis Jauffret, the slalom specialist, were magnificent skiers.

All of these talents, plus the combination of our different temperaments, made for a tremendous and cohesive squad.

The 1967 season began in December 1966 at your home resort of Val d’Isère, with the traditional Critérium de la Première Neige . . .

The race was special that year because it was the first time it was held on the new Daille run, called Oreiller-Killy or OK, which I had helped to design. (Editor's note: Henri Oreiller was 1948 Olympic downhill gold medalist.) Léo Lacroix, who won the race, still laughs when he recalls it today. “I’m the only one to have beaten Killy in downhill in the 1967 season,” he says. I remind him that it was in December 1966. The Critérium didn’t yet count for World Cup points. The World Cup didn’t begin until January 5th at Berchtesgaden, Germany, where I finished third in the GS. 

Your first success came a couple of days later in the GS at Adelboden, Switzerland, the first in a series of eight victories, counting the Combined. You went on to win twice (downhill and slalom) at Wengen, also in Switzerland. What was the importance of this double win?

At Adelboden, I won with the GS with bib number 13. It was no bad luck for me! Adelboden has always been a benchmark for the GS. Winning there confirms a certain level of physical training and technical skill. In any season, too, the first win is significant.

At Wengen, in the downhill on the Lauberhorn, I was 25 hundredths of a second faster than Léo Lacroix. It was the first French victory in the Lauberhorn since Guy Périllat’s win in 1961. It was even sweeter because the Austrians, who maybe thought our triumph in the World Championships five months earlier at Portillo was a fluke, were expecting us to fail. It was an important moment for the whole French team.

At Wengen I also dominated the slalom, which I felt was the steepest and hardest of the year. With this triple victory-—I won the combined—I got the impression that I was finally playing in the big leagues for good. The next week would be the incredible challenge of Kitzbühel.  

In the March-April 2017 issue of Skiing History, we’ll present the second part of this exclusive interview with 1967 World Cup overall men's alpine champion Jean-Claude Killy, plus an interview by journalist Michel Beaudry with Nancy Greene-Raine of Canada, who won the 1967 women’s overall World Cup title. The World Cup is celebrating its 50th anniversary this season.

Interview by Yves Perret
Yves Perret, who heads a sports media agency in Grenoble, is the former sports editor of the Dauphiné Libéré newspaper, and was editor-in-chief of Ski Chrono.

Jean-Claude Killy winning the classic Lauberhorn downhill at Wengen
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